BMW presented its latest technologies and vehicles at the most important date on Europe’s 2018-car show calendar, Mondial de l’Automobile 2018 show that took place in Paris at the beginning of October and ended on the 14th.
The fresh arrivals introduced the brand’s new design language to a number of vehicle segments and represented significant advances in the areas of digitalization, operation, sustainability, and driving dynamics. For example, visitors to the Paris show discovered the first models to feature the new BMW Operating System 7.0, which creates a full digital grouping of instrument cluster and Control Display and allows system operation to be adapted even more precisely to the driver’s personal preferences.
The Paris auto show 2018 also reflected the rigorous implementation of NUMBER ONE > NEXT, BMW Group’s corporate strategy which spotlighted development fields particularly relevant to the company’s future performance in the areas of design, automated driving, connectivity, electrification and services.
The BMW 3 Series Sedan represents the heartbeat of the BMW brand and the epitome of sporty driving pleasure in the premium midsize segment. Its 7th generation was launched for the first time during the Paris auto show.
Other features of the car that highlight its innovative character are BMW Operating System 7.0 and the BMW Intelligent Personal Assistant. Presented here for the first time, the Intelligent Personal Assistant responds to the prompt “Hey BMW”. The driver and passengers can interact with the intelligent assistant; as it is capable of both learning and adapting to users. The Intelligent Personal Assistant opens up a completely new avenue of interaction between the driver and car.
The digital vehicle expert, knows the most important functions of the car, and can explain them thoroughly; if the driver wants to access navigation, office, or entertainment functions, the BMW Intelligent Personal Assistant is there to help. One unique feature that stands out over other digital assistants, is the ability of drivers to name their assistant, so they can activate him by saying “Hey Charlie”, for example, and therefore give him an even more defined personality. The Intelligent Personal Assistant awaits the driver’s every command and is always there to assist them.
BMW Z4 celebrated its unique appearance in the French capital. The new version of the open-top two-seater exudes pure sporting pedigree at first glance with its emotionally powerful body design in the brand’s new design language, its classical soft-top roof with electric operation and its driver-focused interior. The dynamic potential of the new BMW Z4 is rooted in a range of extensively upgraded engines, a new chassis design and an extremely rigid body structure. Wide tracks, well balanced proportions and a compact wheelbase enhance the car’s handling agility. In addition, its central seating position, minimized weight and low center of gravity provide a ticket to intense driving pleasure. The new BMW Operating System 7.0 takes control and operation to an even higher level and makes use of 10.25-inch color displays for both the digital instrument cluster and central monitor.
The new BMW 8 Series Coupe also got its first reveal at the Paris event. It combines the dynamic credentials of a high-caliber sports car both visually and technologically with the exclusivity of a luxurious coupe. The new design language, laced with clarity and precision, expresses an unmistakable sporting aesthetic. The body structure, powertrain and chassis technology of the 8 Series Coupe are geared squarely to delivering a standout driving experience of sporting intent. All of which provides an extremely dynamic initiation into the luxury segment for the brand’s model offensive. The new BMW 8 Series Coupe’s ultra-advanced control & display, driver assistance and connectivity equipment roster also contributes to the car’s exclusive, innovative character.
The world premiere of the new BMW X5 at the Mondial de l’Automobile 2018 wrote the next chapter in the successful history of the Sports Activity Vehicle. The fourth generation of the BMW X family’s founding father excels with majestically assured driving properties and numerous innovative equipment features. The new exterior design language clearly emphasizes the presence, authority, and robustness of the new BMW X5. The interior, on the other hand, blends generous levels of space with a modernly affluent design and luxurious ambience.
The BMW Group is pushing the appeal of electric mobility to ever-greater heights on the back of its unstinting research and development work. The latest fruits of its labor are new high-voltage batteries, which significantly increase the operating range of purely electrically powered BMW i cars. The latest-generation batteries will be fitted in the BMW i3 (120 Ah) and BMW i3s (120 Ah), which were presented for the first time at the Mondial de l’Automobile 2018.
Alongside the introduction of the new high-voltage battery, a Sport package will be offered for the BMW i3 for the first time. Also available for the BMW i3 and BMW i3s will be Adaptive LED headlights with matrix function for the high beam.
BMW M GmbH unveiled the most powerful and sportiest variant of its high-performance sedan – the new BMW M5 Competition – for the first time in Paris. Engine output raised by 19 kW/25 hp (over the standard version of the new BMW M5) to 460 kW/625 hp.
The new BMW M5 Competition also channels its power via an eight-speed M Steptronic transmission and M xDrive intelligent all-wheel drive. The specific power delivery of the V8 engine, which gains from upgrades to various details, is reflected in a 0 to 100 km/h (62 mph) time now reduced to 3.3 seconds. The all new BMW M5 Competition hits 200 km/h (124 mph) from rest in 10.8 seconds.